2026 Playbook: The top 7 Do’s and Dont’s for passion marketing

The game is changing fast. If 2024 was about stabilizing, 2025 has been about maturing. As we look forward to this year, the data is clear: the era of "gut feeling" influencer marketing is (finally) over.

Gen Z -trends 2025 – What do you need to know?

Generation Z, or zoomers for short, are the age group born…

How to get results with influencer marketing?

The reason for failure can lie in many factors. You haven't thought of...

Strategic influencer marketing or scraped together pennies?

Every company does influencer marketing from their own starting points...

Influencer Marketing Playbook – 10 Tips for Product Launch

Influencer marketing is an effective way to highlight a new product or service and reach a wider audience...

Blog: Read why open insanity is interesting

They say finns are a sports-crazy nation and it's true, even if our domestic stadiums are considerably quieter than those in...